http://www.economist.com/opinion/displayStory.cfm?story_id=15579717&source=hptextfeature
More openness by companies about their data collection, mining and use of personal information is needed. The Economist recommends a periodic security audit, similar to an accounting audit, making the results public would allow folks to know how their information was collected and used, Then they could decide which companies best protected their information and privacy.
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