May 11, 2009

Venture Capital Shifts to Efficiency From Alternative Fuel - NYTimes.com

Venture Capital Shifts to Efficiency From Alternative Fuel:

Mining the most efficient use from every BTU and electron generated from fuels or renewable sources makes far more sense in the short term by reducing demand and thus the cost of energy usage. Venture capitalists stand to find quicker returns on their investments. too.

"...Venture capital is starting to move away from its infatuation with alternative energy and returning to one of its traditional strengths: applying information technology to improve the efficiency of energy consumption.

Many investors say developing new forms of energy can consume hundreds of millions of dollars over many years before showing any return. Mr. Grosser’s firm, however, is looking for technologies that reduce demand for energy. “We need to move markets with small amounts of money,” he said..."

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